Always pushing boundaries and looking to refine their latest innovations, adidas announces another major coup. To introduce the adidas UltraBOOST 20 “Space Race”, the German [...]
When we first heard the news about Reebok and adidas collaborating on an Instapump Fury featuring Boost™ Technology, we could barely believe it. Fake news? Fortunately, the shoe is real and [...]
The environmental impact of the apparel and footwear industry is massive. One of the biggest problems besides greenhouse gas emissions is the production of virgin plastic. In the past few years, [...]
2019 has been packed with many great sneaker releases. Of course, keeping track is as time consuming as it is expensive. So why don‘t you settle for accessories next time? Here‘s a list of the 10 [...]
This year marks the 30th anniversary of one of the most important events in Germany’s recent history. The fall of the Berlin Wall took place three decades ago, finally reuniting the [...]
Getting ready for autumn, adidas Terrex launches seasonal footwear to combat the rainy weathers. Equipped with a BOOST midsole, the adidas Terrex Free Hiker GTX combines an outdoor-ready [...]
One of the most ambitious campaigns by adidas now returns for a second round. Paying homage to white leather sneakers, the German brand already released a slew of timeless silhouettes earlier [...]
Despite showery autumn weathers moving in, sneakerheads didn’t put away their most coveted pairs just yet. Using our Instagram hashtag #sneakersmag, people kept showing off heat to strike [...]
Reebok and adidas announced probably the rarest type of collaboration: a joint project by two competing sportswear brands. For the adidas x Reebok Instapump Fury BOOST, the two now combined an OG [...]
As we wave goodbye to summer time, autumn season is approaching. In Germany, that means that one of the best-known local traditions is right around the corner: the world famous Oktoberfest! And [...]