Tag: adidas
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adidas Sends the UltraBOOST 20 on a Space Mission
Always pushing boundaries and looking to refine their latest innovations, adidas announces another major coup. To introduce the adidas UltraBOOST 20 “Space Race”, the German sportswear brand teamed up with ISS U.S. National Laboratory. Together with the International Space Station, they’re planing to send BOOST into space. Even though sneakers and spacecrafts don’t share much…
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Reebok Instapump Fury Boost – An Instant Classic
When we first heard the news about Reebok and adidas collaborating on an Instapump Fury featuring Boost™ Technology, we could barely believe it. Fake news? Fortunately, the shoe is real and available soon. While sneaker stores avidly prepare for the launch on November 22nd, we catch up with none other than Overkill owner Marc Leuschner…
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Coming Full Circle: adidas Futurecraft.Loop Gen 2
The environmental impact of the apparel and footwear industry is massive. One of the biggest problems besides greenhouse gas emissions is the production of virgin plastic. In the past few years, adidas has proven that it takes these issues seriously. It has partnered with Parley for the Oceans, it has banned plastic bags from retail…
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The 10 Best Sneaker Accessories of 2019
2019 has been packed with many great sneaker releases. Of course, keeping track is as time consuming as it is expensive. So why don‘t you settle for accessories next time? Here‘s a list of the 10 best sneaker related accessories on the market. 1. “Nice Kicks” Doormat by Need More Maybe you think we‘re lazy…
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Overkill and adidas Release the ZX 8000 “No Walls Needed” Pack
This year marks the 30th anniversary of one of the most important events in Germany’s recent history. The fall of the Berlin Wall took place three decades ago, finally reuniting the country’s capital. The Overkill x adidas ZX 8000 No Walls Needed Pack celebrates this important turning point with two special Three Stripes sneakers. Considering…
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The adidas Terrex Free Hiker GTX Is Perfect for Fall
Getting ready for autumn, adidas Terrex launches seasonal footwear to combat the rainy weathers. Equipped with a BOOST midsole, the adidas Terrex Free Hiker GTX combines an outdoor-ready construction with athletic wearing comfort. “We believe that through sport, we have the power to change lives. As a brand we want to inspire people to spend…
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adidas Presents a Second “Home of Classics” Collection
One of the most ambitious campaigns by adidas now returns for a second round. Paying homage to white leather sneakers, the German brand already released a slew of timeless silhouettes earlier this year. With the new drop of the adidas Home of Classics, we’re now getting to know the creatives that wear them throughout their…
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11 of Our Favorite #sneakersmag Pics from Instagram
Despite showery autumn weathers moving in, sneakerheads didn’t put away their most coveted pairs just yet. Using our Instagram hashtag #sneakersmag, people kept showing off heat to strike back at chilly temperatures. And when we say “heat”, we don’t necessarily mean “hype”. Even though the latest coveted releases appeared in our feeds, we also spotted…
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adidas and Reebok Collaborate on the Instapump Fury BOOST
Reebok and adidas announced probably the rarest type of collaboration: a joint project by two competing sportswear brands. For the adidas x Reebok Instapump Fury BOOST, the two now combined an OG silhouette with top notch contemporary technology. Even though adidas actually acquired Reebok as a subsidary in 2006, both brands never worked together ever…
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This adidas Sneaker Is a VIP Ticket for Oktoberfest 2019
As we wave goodbye to summer time, autumn season is approaching. In Germany, that means that one of the best-known local traditions is right around the corner: the world famous Oktoberfest! And to make sure your footwear rotation is all set for the festivities, adidas presents not one but to sneakers with rustic Bavarian charme.…