Search

adidas could again step up their footwear game and introduces Futurecraft Tailored Fibre with the idea to enable a modification of footwear design to the individual needs of any athlete. [...]

Post-Soviet athletic chic made a big splash in fashion and streetwear last year, and adidas is now making it official: As part of an ongoing partnership, adidas Soccer and [...]

It’s Throwback Thursday – do you know what that means? We want to show you a classic sneaker-related video, a blast from the past today. We chose a video from the adidas Originals [...]

Only days after the first announcement of the “Sneaker Exchange Program” adidas Consortium unveiled the first “couple”. Colette and UNDFTD start the tour with two classic [...]

Adidas just announced their plans for adidas Consortium in 2017. It’s called „Sneaker Exchange Program“ and sounds like an interesting concept. Like during last year’s Consortium tour, [...]

“Is This The Next Big Thing For Adidas?” – that’s what we asked yesterday. The Iniki Runner Boost is the brand-new silhouette from adidas Originals and will be released on March [...]

Update: the release was delayed until March 1 and several stores already confirmed the first releasing colorways. Check out our gallery of all confirmed colorways so far below the post now! There [...]

  Sad seniors play a huge role in advertising nowadays, not only around Christmas. Eugen Merher, a German film student, proves this again with his recent work “Break Free”. [...]

Seems as if there’s more UltraBoost heat coming. Over the last couple of months, we’ve seen several leaked pics of an upcoming Socialstatus x SNS x adidas Ultra Boost collab, but now [...]

The intersection of athletic performance technologies and street-savvy designs proved one of 2016’s biggest fashion trends and continues to go strong. For 2017, adidas Originals continues its [...]