Search results for: “adidas”
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Futurecraft Tailored Fibre – adidas
adidas could again step up their footwear game and introduces Futurecraft Tailored Fibre with the idea to enable a modification of footwear design to the individual needs of any athlete. Basically adidas is able to produce their new footwear at the adidas SPEEDFACTORY in Germany which enables them to get the final product only days…
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First Look: adidas Soccer x Gosha Rubchinskiy collection
Post-Soviet athletic chic made a big splash in fashion and streetwear last year, and adidas is now making it official: As part of an ongoing partnership, adidas Soccer and designer/photographer/skate kid Gosha Rubchinskiy revealed a new apparel collection – complemented by matching footwear styles – in Kalingrad yesterday. Poised to drop in June 2017, the…
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Throwback: adidas Originals collectors project – Robert Brooksy
It’s Throwback Thursday – do you know what that means? We want to show you a classic sneaker-related video, a blast from the past today. We chose a video from the adidas Originals “Collectors Project” back in 2013, where several sneaker collectors from all around the world were introduced by adidas and had the chance…
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UNDFTD X COLETTE X adidas Consortium
Only days after the first announcement of the “Sneaker Exchange Program” adidas Consortium unveiled the first “couple”. Colette and UNDFTD start the tour with two classic adidas silhouettes. They took two completely different shoes and created one colorway each. While the Campus 80s comes in a classic “colette-ish” colorway, featuring a white base and blue details, the…
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adidas Consortium: 2017 Sneaker Exchange Program
Adidas just announced their plans for adidas Consortium in 2017. It’s called „Sneaker Exchange Program“ and sounds like an interesting concept. Like during last year’s Consortium tour, there will be limited Consortium releases on a monthly base. But unlike the adidas Consortium World Tour, the “Sneaker Exchange Program” will feature two stores for each release. They’ll…
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A Closer Look at the adidas Iniki Runner Boost
“Is This The Next Big Thing For Adidas?” – that’s what we asked yesterday. The Iniki Runner Boost is the brand-new silhouette from adidas Originals and will be released on March 1st. People seem to really like the mix of vintage aesthetics with modern materials and a Boost sole – the shape is great! The…
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Will The Iniki Be The Next Big Hit For Adidas?
Update: the release was delayed until March 1 and several stores already confirmed the first releasing colorways. Check out our gallery of all confirmed colorways so far below the post now! There should be something for everybody! When the first leaked photos of that slim retro runner with a boost sole came up, we knew:…
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A Heartwarming Student Movie About Adidas
Sad seniors play a huge role in advertising nowadays, not only around Christmas. Eugen Merher, a German film student, proves this again with his recent work “Break Free”. It’s totally heartwarming and all around the internet at the moment with good reason. Ironically, the brand the movie is about, didn’t seem to be interested…
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Coming Soon: Socialstatus x SNS x adidas Ultra Boost
Seems as if there’s more UltraBoost heat coming. Over the last couple of months, we’ve seen several leaked pics of an upcoming Socialstatus x SNS x adidas Ultra Boost collab, but now we finally have “on feet” shots. The colorway comes clean in black and white with some “Oreo” primeknit, while many of the details seem…
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adidas Originals by White Mountaineering Spring/Summer 2017 Collection
The intersection of athletic performance technologies and street-savvy designs proved one of 2016’s biggest fashion trends and continues to go strong. For 2017, adidas Originals continues its long line of collaborations with Japanese designer label White Mountaineering, masterminded by Yosuke Aizawa. True to Yosuke Aizawa’s penchant for outdoor-inspired designs, the adidas Originals by White Mountaineering…