Search results for: “adidas Originals”
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Overkill’s Marc Leuschner on adidas EQT
When adidas Equipment came out in 1990, it was a refreshing change at a time of cluttered design and bright colors, which had characterized so much of the second half of the 1980s. Dressed in a confident colorway, “EQT” was a “no bullshit” approach to sports equipment. With simplification at its core, the message that…
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The History of adidas EQT – #throwback
For today’s #throwback, we decided to pick a documentary from 2014 that couldn’t be more of-the-moment today, with the big relaunch of the adidas Originals EQT line happening now. We’re going back two years, to a documentary by adidas Originals that is dedicated to “The Best of Adidas”, to adidas Equipment. Award-winning filmmaker Will Robson-Scott traveled around…
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What You Need to Know about adidas EQT 2017
Highly appreciated and finally dropping: the day of the release of the huge relaunch of the adidas Equipment series is coming closer. We already presented to you our recap of the “History of EQT” exhibition and our interesting interview with adidas’ Global Senior Director adidas Originals Footwear Concepts Till Jagla to kick off the launch. But some of…
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Till Jagla about adidas Equipment 2017
When we were in Berlin to check out the new adidas EQT campaign along with the great exhibition, we took the opportunity to interview one of adidas’ main creative heads, who was not only behind running concepts such as NMD or the miadidas configurator but also deeply involved in the new Equipment push. Here’s our…
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New Colorways Of The Adidas Iniki
Last week, the release date for the brand-new adidas Iniki Runner boost, the latest silhouette of the three stripes, was delayed till March 1. This didn’t change so far but at least adidas Originals just revealed some new and unseen colorways. Two (apparently) women’s colorways in pastel tones just appeared in the “coming soon” section…
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A Closer Look at the adidas Iniki Runner Boost
“Is This The Next Big Thing For Adidas?” – that’s what we asked yesterday. The Iniki Runner Boost is the brand-new silhouette from adidas Originals and will be released on March 1st. People seem to really like the mix of vintage aesthetics with modern materials and a Boost sole – the shape is great! The…
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Will The Iniki Be The Next Big Hit For Adidas?
Update: the release was delayed until March 1 and several stores already confirmed the first releasing colorways. Check out our gallery of all confirmed colorways so far below the post now! There should be something for everybody! When the first leaked photos of that slim retro runner with a boost sole came up, we knew:…
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adidas New York “Granit”
When an adidas team around Gary Aspden and Mike Chetcuti visited Argentinia, they made a huge discovery. Through a hint of an Argentinian sneaker collector, they found the sportswear store of ‘Carlos’ that didn’t change much over the last decades. They found thousands of 70s and 80s adidas trainers, track suits and other apparel. It…
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adidas EQT Support ADV Primeknit
The adidas EQT Support ADV was one of the all new silhouettes of the “Three stripes” in 2016. The dynamic silhouette with the great shape was released in classic EQT colors but also in a variety of black & white’s. This 1/1000 “Art Basel Miami” version could be the rarest, but also the UNDFT collab was nice.…
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adidas Skateboarding Na-Kel Smith Matchcourt High RX
High-tops have been gaining ground within the skateboard community, and adidas Skateboarding feeds the need with a new Matchcourt High in a limited-edition colorway for team rider Na-Kel Smith. As part of a new generation of street skaters, Na-Kel Smith is also known for his ties to street fashion and music culture as a Supreme…