When it comes to sneaker designs, the upper and its color as well as material variations usually take the spotlight. Put there’s an element that’s laying the groundwork and hardly gets the recognition it deserves: the outsole. World-renowned sole specialists Vibram are about to change that – with a special N-OIL program for your own kicks.
At the end of 2020, the company takes their Vibram Sole Factor Mobile Lab to the streets. The goal is to introduce footwear afficionados to their brand-new Vibram N-OIL sole. N-OIL is a sustainable rubber material that uses over 90 % of natural ingredients and also banks on color pigments that are completely plant-based. That actually is a huge step, considering that other environmentally conscious brands gave up their developments of a similar sole – just because it’s so complicated.
With their Sole Factor Mobile Lab, Vibram now offer to customize both your sneakers and boots with a new N-OIL outsole. After signing up, Vibram experts will contact users to discuss technical feasibility. Participants can pick between the classic Carrarmato profile for boots and a flat variant for sneakers. The shoes then go to the brand’s labs for the re-sole process. After receiving their freshly N-OILed pair, participants then can give their feedbacks to Vibram and share their experience.
DID YOU KNOW?
Based in Italy, Vibram has been the world market leader for high-performance rubber soles since more than 80 years. Brands like Maison Margiela, New Balance, 1017 ALYX Our Legacy and Thom Browne already used Vibram soles in their cutting-edge sneaker designs.
Vibram N-OIL Customization Program
For a chance to provide your sneakers with a new Vibram N-OIL outsole, register now at the campaign website. Sign-ups are open from November 18 to November 30, 2020.
The available spots are limited and the whole process is free for the first lucky participants. Those who do not have access to the personalization service will receive a discount coupon to personalize their shoes. This is possible at one of the Vibram partners throughout Europe.