Anyone with a passion for sports knows that “23” is a magic number: It’s been associated with Michael Jordan ever since his college days playing for the University of Carolina at Chapel Hill, and has since become synonymous with the Jordan brand. Now tennis pro Serena Williams joins the 23 Club by winning the Australian Open, her 23rd victory at a Grand Slam Tournament.
In order to celebrate, NikeCourt joined forces with Jordan to release two versions of the exclusive women’s NikeCourt Flare: The first version is heavily inspired by the Air Jordan 1’s color scheme and color blocking. (Many of you may also remember that the OG red and black colorway was initially banned by the NBA in 1982).
The colors of the second iteration of the NikeCourt Flare AJ1 was inspired by Serena Williams’ 2016 on-court attire worn in NYC, a pink and black combo. Both shoes make prominent use of the Air Jordan logo, Serena’s initials ”SW” embossed in pink, as well as the number 23.
Overall, the special renditions take the highly technical NikeCourt Flare silhouette into a lifestyle direction, also thanks to the iconic Air Jordan Wings logo on the collar.
The brand icons also feature prominently on the special edition NikeCourt x Jordan Brand commemorative box, which folds open in the middle to reveal six motivating values (one for each of Jordan’s championships): creative, determined, innovative, classic, performance and stylish.
The collab also includes a Girls’ Air Jordan 1 Retro High SW in pink and black, replete with the “SW” logo.
Both colorways of the women’s NikeCourt Flare AJ1 release today on the SNKRS App in the U.S., Western Europe and Japan. The Girls’ Air Jordan 1 Retro High SW is available today from nike.com in the U.S. only.