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Expanding their range of experimental new silhouettes, New Balance introduces a shoe that unites past future. The New Balance XC-72 hits the shelves this fall – with the help of a high-profile [...]

The 99X series by New Balance undoubtedly is one of the most succesful runs in sneaker history. Debuted almost four decades ago with the very first version of the 990, it spawned several updates [...]

Next to beloved retro versions of classic pairs, New Balance also introduces interesting new silhouettes on the regular. The US brand’s latest sneaker is the 920, which combines a [...]

For many sneakers that achieved legendary status, there’s a certain personality that is strongly connected with them. Most of the time, we’re talking about athletes or artists. But [...]

New Balance‘s line-up of sleek running silhouettes has several universally acclaimed silhouettes ready. One of the most popular sneakers of them is the New Balance 997 which first launched [...]

Famed Tokyo sneaker store mita once again teams up with New Balance for a special project. This time, the duo celebrates the Japanese capital’s street culture quite literally. With its [...]

Thomas Dartigues aka Decktwo has two different kinds of passions. One is the city, which he tries to represent in all its variety and complexity. His drawings are so full of detail that they are [...]

Tyler, The Creator again joins creative forces with Converse to broaden the range of his own GOLF le FLEUR clothing line. Freedom of expression, unique ideas of identity and daring approaches are [...]

New Balance has successfully celebrated its strong comeback as a performance sports brand with 12 medals at the Rio Olympics. At the same time, it’s great to see the Boston brand also staying on [...]