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Highly appreciated and finally dropping: the day of the release of the huge relaunch of the adidas Equipment series is coming closer. We already presented to you our recap of the “History [...]

2017 has just begun and we have the feeling to be almost late to announce our small event calendar for the best European sneaker events for the first quarter of 2017. After a year of expansion – [...]

What’s a modern sneakerhead’s worst nightmare? Perhaps even worse than fake sneakers? Well, put yourself in the following situation: it’s 23:59, you’re desperately waiting [...]

Merry Christmas everyone! Well, almost. The holidays are only a few more weeks away and not everyone has all the gifts for their loved ones together yet. And that includes us. Plus, there might [...]

The classic Stan Smith has served as the canvas for many stylish collaborations over the years, including input from official adidas artist and fashion icon Pharrell Williams. Now the relatively [...]

Autumn is all around! That’s why our theme for the “BEST #SNEAKERSMAG SHOTS” in this week is Autumn. Earthy colors, falling leaves, wet spots – you know where we’re going [...]

The adidas NMD may be one of the most popular sneaker silhouettes in 2016 – that’s clear! So far, every colorway and every material combination was sold out pretty quick with many variants [...]

Summer is here and it’s too hot to buy sneakers… will no sneaker head say. Ever. It’s thursday again and the weekend isn’t far away so it’s time to talk about the [...]

adidas and Pharrell Williams continue their successful cooperation with another pack of colorful sneakers. This time they created a whole new silhouette based on the NMD. The HU NMD sits on a [...]

Nowadays we see dozens of new sneaker releases on a daily base what makes hundreds every week. So it seems pretty normal that some releases just go under the radar of sneakerheads, others are [...]