Overkill x Fruition x adidas Consortium – Sneaker Exchange

For the next chapter of the adidas Consortium “Sneaker Exchange”, adidas teamed up with Berlin’s Overkill and Taipei’s Fruition stores to celebrate contemporary womanhood! Female influence in sneakers grew bigger and bigger over the last years and the number of female sneakerheads is as high as never before. So it’s only logic to produce collabs that are dedicated especially to women!

Therefore adidas Consortium and the two shops that are divided by 9000 kilometers chose the Tubular Doom and EQT Lacing silhouette to work on. The EQT Lacing is constructed using plush velour and satin with a translucent outsole. For the more avant-garde looking Tubular with a laceless upper, adidas used tweed. The essence of both sneakers is to be elegant, beautiful, fierce, strong, comfortable and wearable at the same time. Well done! 

Release Information – Overkill x Fruition x adidas Consortium – Sneaker Exchange

The Overkill x Fruition x adidas Consortium – Sneaker Exchange pack will be pre-released at Overkill and Fruition on September 23 while it drop worldwide at all Consortium retailers one week later on September 30th. Overkill even has a release pop-up planned! Meanwhile check out the latest adidas Tubular releases!