Category: Culture
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Adidas Futurecraft Event – Recap
The Future is now! We were invited to adidas’ Runbase Berlin in order to be part of the exclusive launch of the brand-new adidas Futurecraft M.F.G. The idea is to produce running shoes that perfectly match the individual needs of the runners. It’s based on ARAMIS foot-mapping technology and produced very quickly in adidas’ new…
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THE BEST RETRO RELEASES IN 2016 SO FAR
We love innovation, boost soles, flyknit, NMD and so on. But somehow we have the feeling that some classic sneaker icons nowadays don’t get the attention they deserve anymore. We made some research and can say “that’s not entirely true!” – there are still great retro versions of nice kicks from back in the day…
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#sneakersmag TOP SALE PICKS AT NIKE!
Bargain Alert! Nike just updated the SALE section with hundreds of new sneakers, accessories and apparel pieces with reduced prices! We searched through all of them and tried to pick out our favorites. You’ll find our 8 favorites below the post – including the direct shop link next to the pics. In case you want to…
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THE 5 MOST IMPORTANT SNEAKER EVENTS IN AUTUMN
Guys, summer is almost over. Yes, you’re kinda sad because your white suede kicks will go back to the closet. We can understand that. But there’s also something awesome about autumn: some of the biggest sneaker events take place in September and October. These events usually are great places to buy, sell and trade kicks,…
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PALACE SKATEBOARDS – Autumn 2016 Highlights
Just few days after the initial release of the Autumn/Winter 2016 lookbook, Palace Skateboards presents the whole collection in their online store. From now on you can see all items of the collection. It’s clear that the 80s and early 90s dominate the overall style. Big logos, prints and bright colors are omnipresent. Also half…
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adidas NMD R1 “Triple Black” – finally confirmed
It’s finally official. After a long time of waiting, adidas just confirmed the all black NMD R1. A black BOOST sole is combined with an all-black mesh upper and black stripes – ninja style. Only some weeks ago the “Pitch Black” NMD was released with an primeknit upper but it was limited to 500 pairs…
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Recap: Sneakerfest Herzogenaurach
In order to celebrate their “Sneakerfest”, adidas invited Sneakers Magazine, Deadstock Sneakerblog and other sneaker- and fashion-related media to their global headquarters in Herzogenaurach. On Thursday evening we had a great BBQ on a rooftop while the weather was just perfect. Later that evening, German rap act “Weekend” had a short performance at the event. Friday started with an…
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Roshe Two – Nike designer Dylan Raasch
Besides the ever so popular Nike Free, the Roshe is considered one of the most comfortable shoes out there. With the successor, the “Two”, Nike has tried to raise the bar one more time. We asked Nike designer Dylan Raasch about the changes. Besides giving us exclusive insight, he coined a new word – “pillowiness”. When you…
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Foot Locker x adidas Tubular Invader Strap Event Paris
In order to celebrate the release of the Foot Locker exclusive all black colorway of the adidas Tubular Invader Strap, they invited Europe’s sneaker and fashion protagonists to Paris. We were among the selected media to go on a boat ride on the Seine, enjoy a dinner at the Opera and party with DJ Mr.…
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“WHAT’S YOUR STORY” – Nike Sportswear x 43einhalb Pre-Opening
Frankfurt has a new sneaker store! After 5 successful years in business, Fulda’s 43einhalb opens their second location in Frankfurt am Main. We went there to visit the pre-opening event yesterday and want to share our impressions here. Nike joined the celebration and hosted a huge iD contest giving away the brand new Air Max 1…