Bread & Butter tradeshow in Berlin is about the latest trends in fashion, sneakers, and streetwear. But it’s also a forum to take a stand for social issues, like supporting women to fulfill their dreams. Showing commitment to the empowerment of women, Nike has created a special edition of the Air Force 1 Upstep Premium Low. It’s coming to retail on September 1 under the slogan: The Force is Female.
According to the campaign materials for the Bread & Butter exclusive shoe, the concept is all about living with the “Force”. It’s about adopting female empowerment as a permanent state of mind, whether it’s in athletics or daily life.
With strong roots in basketball and a tradition in hip-hop, the Air Force 1 was a perfect choice to symbolize these concepts. For more on the genesis of this classic silhouette, make sure to read our Illustrated History of the Air Force 1.
The Swoosh will release the Air Force 1 Upstep Premium Low exclusively in women’s sizing. The B&B drop comes in two on-trend colorways, Triple White and the yellow variant “Vivid Sulfur”.
Customizable at Bread & Butter
Both versions of the Air Force 1 Upstep Premium Low sit on an all-white sole, which creates a stunning contrast in combination with the new Vivid Sulfur colorway. Both shoes feature premium materializations and special AF1-inspired graphics on the insoles.
The Air Force 1 Upstep Premium Low will be available starting September 1 on-site at Bread & Butter by Zalando in Berlin and can be customized at the Nike Booth. You can also catch the shoe online at Zalando.
Still want more Nike Air Force 1? Check out our celebrities in Air Force 1s special report.