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One of the highlights from the adidas Never Made Pack was the super-rare 4D-5923 which launched during this year’s Hypefeast. Now the silhouette returns in a dark iteration as the adidas [...]

Being able to do a collab using adidas‘ Futurecraft technology still is almost like knightly accolade in the sneaker world. Thus far, Stockholm’s Sneakersnstuff and Taipei’s [...]

It seems like adidas still keeps the coveted Futurecraft technology for their high profile releases. Another indicator for that is the upcoming Y-3 collection, which includes the brand-new adidas [...]

As the sneaker world is slowly starting to get accustomed to the new year, adidas seems to already have their release strategy figured out for the start of 2018. Of course there has been the [...]

Recently, 3D-printing has been heralded as the “next big thing” in athletic footwear design, but adidas is already taking the next step into the future. Officially departing from [...]

adidas could again step up their footwear game and introduces Futurecraft Tailored Fibre with the idea to enable a modification of footwear design to the individual needs of any athlete. [...]

The Future is now! We were invited to adidas’ Runbase Berlin in order to be part of the exclusive launch of the brand-new adidas Futurecraft M.F.G. The idea is to produce running shoes that [...]

As part of an exclusive event, Sneakers Magazine was invited to Berlin’s Runbase, where adidas presented the Futurecraft M.F.G. (Made for Germany). It’s a high performance running shoe and the [...]

DAS könnte ein absoluter “Game-Changer” sein. Adidas hat vor mehreren Monaten die Zusammenarbeit mit der gemeinnützigen “Parley for the Seas” Organisation, die sich für [...]

Hohe Ziele hat man bei adidas in Herzogenaurach schon immer angestrebt. Das hier gezeigte zweite Kapitel der adidas Futurecraft-Ära soll helfen, die Nummer eins unter den Sport Brands zu werden. [...]