Nike’s collaboration project with Virgil Abloh is finally official! Nike USA has just unveiled the 10-shoe collab with Off-White online. The whole collection has been revealed and will feature the Air Jordan 1, the Air Max 90, the VaporMax, the Air Max 97, Blazer, Converse’s Chuck Taylor All-Star, Presto, Vaporfly 4%, the Air Force 1 and the React Hyperdunk 2017 – sounds like a hall of fame of Nike’s past and future! Off-White™ x Nike is a blast!
The 10 silhouettes were divided into two different themes. “Revealing” has a hand-cut, open-source and reconstructed style to look accessible. It includes the Air Jordan I, Nike Air Max 90, Air Presto, VaporMax and Blazer Mid.
The second theme is called “Ghosting” and was created with characteristic translucent uppers – it includes the Chuck Taylor, Nike Zoom Fly SP, Air Force 1, React Hyperdunk 2017 and Air Max 97.
Here’s what Virgil Abloh says about the project:
“I always like a challenge. The idea of ‘The Ten’ is Nike going into its history and asking a designer such as myself to tell a story by highlighting a design detail and innovation within [each of the] ten models. What’s interesting is the scope of the project. It’s a hallmark, a very important idea of post-modern culture, innovation and athletic performance all intertwined into one.” Read the full interview here!
When will the Off-White™ x Nike “The Ten” collection release?
Here’s what Nike says:
Nike will host “Nike Off Campus” events in New York City and London to celebrate The Ten through presentations of the full collection and exchanges about the ideas that inspired it. “Nike Off Campus” will take place in New York City from September 6 to 8 at 23 Wall Street and in London from September 14 to 19 at NikeLab 1948 LDN.
The first five icons of The Ten — the Air Jordan I, Nike Blazer, Nike Air Presto, Nike Air Max 90 and Nike Air VaporMax — will be pre-released at NikeLab stores in New York City (Sept. 9-13), London (Sept. 18-22), Milan (Sept. 21-25) and Paris (Sept. 26-30).
We’ll definitely keep you updated about any news on Off-White™ x Nike “The Ten” collab as soon as we’ll get them! Meanwhile have a look at the Air Max 1 Premium SC Jewel Swoosh Black that releases this week!