Month: July 2016
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Collector’s Choice – East London’s Joel Stoddart
At age 22, Joel Stoddart is something of a sneaker success story. Having worked his way up from the shop floor, he now works on marketing materials for some of the biggest brands in the business. We sat down with Joel to talk about how his childhood passion turned into a career. Hey Joel! For…
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adidas Originals x Pharrell Williams HU NMD
adidas and Pharrell Williams continue their successful cooperation with another pack of colorful sneakers. This time they created a whole new silhouette based on the NMD. The HU NMD sits on a usual NMD boost sole with the characteristic blocks on the outside but features a small black cage on the rear block to hold…
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The Dot Connector – An Interview with Jon Wexler
Adidas is all over the place right now. With an intangible hype around the brand, something seems to be working out right for Herzo. Of course there are lots of people responsible for the push, but when it comes to the big “halo effect”, Jon Wexler is definitely one of the big protagonists. From signing…
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SREFIDENSI – Interview with Filling Pieces’ Guillaume Philibert
Filling Pieces is radically different from every other footwear brand out there. It’s driven by a unique vision and a true passion for great design. Although far from a one-man show these days, many of the ideas that make this Amsterdam-based company so special have sparked in the brilliant mind of its founder, Guillaume Philibert.…
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Uncaging the UltraBoost – Interview With Ben Herath
The UltraBoost uncaged embodies the look of today, but it’s much more than that. In fact, it’s like a Trojan horse – so minimalist on the outside that you overlook just how advanced a running shoe it is. For the full background story, check out this interview with Ben Herath, Vice President of Design for…
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WEEKLY DROPS #28
Another week, another bunch of great releases. This time it’s going to be heavy with the two big players dominating the weekend. One brings a great and underrated retro in three colors plus the Jordan 1 without the swoosh while the other updates the “silhouette of the hour” with a colored midsole. Yes, you already…
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Ready for summer: Puma BoG Sock Ice Cream PackReady for summer: Puma Blaze of Glory Sock Ice Cream Pack
The Blaze of Glory is an innovation in itself. Based on the silhouette of the Disc Blaze, Puma renounced their Disc System and bet on conventional laces again. And quite successfully so: In the blink of an eye the Blaze of Glory became one of Puma’s most popular models. The Blaze of Glory Sock is…
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EAR TO THE STREET – TILL JAGLA INTERVIEW
You couldn’t ask for a more versatile interview partner than Till Jagla. He was a football player in his youth, has been collecting sneakers forever, knows the footwear industry like few others and literally keeps his “ear to the street” with his own Instagram account that you’re probably already following. As a Global Director at…
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A Great Comeback: NikeLab Air Zoom Spiridon
There are some things nearly every Nike head wants his favorite brand to bring back. By reviving the mini-swoosh on different Air Max 1s this year, Nike made hearts beat faster. And it was getting even better: With the Zoom Mercurial Flyknit, the striking Spiridon midsole was brought back to daylight. Now, on July 16th,…
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9 RECENT NIKE RELEASES ON SALE
Nowadays we see dozens of new sneaker releases on a daily base what makes hundreds every week. So it seems pretty normal that some releases just go under the radar of sneakerheads, others are underrated. This is definitely the case with most of the following sneakers. We made our research in some of your favorite…