Overkill and PUMA Launch the “Pfeffiboys” Collection
Berlin sneaker boutique Overkill and PUMA have teamed up to pay homage to an infamous brand of Berlin booze with a special collaboration. “Berliner Luft” is a peppermint liquor which assumed sort of a cult status and is generally known under the nickname “Pfeffi”. Together with the German sportswear brand, the Overkill team translated the Pfeffi lifestyle to two PUMA silhouettes, which are now being released as the “Pfeffiboys” pack.
The Disc Blaze is dressed in mint green and white colors on a premium suede upper, refined with a translucent outsole, reflective Formstripe and the “Pfeffiboys” tongue print. Representing the hangover after an excessive Pfeffi bout, the Blaze Cage features a “Black Out” theme with a dark speckled knit upper, mint accents, reflective heel and dual branded tongues. The collection is complemented with suiting accessories like a baseball bat, flask, keychains and a pin set for the whole Pfeffi squad.
In a convining effort of gender equality, the two sneakers of course are a perfect match for the Pfeffigirls too. And they’re also approved by Berlin techno and house music duo Modeselektor, who modeled the kicks to show and prove that the collab is a perfect match for the German capital’s nightlife and club culture.
Release Details – Overkill x PUMA Pfeffiboys Collection
The Overkill x PUMA Pfeffiboys Collection launches in-store at Overkill starting November 18, 2017 at 11 AM (CET). Remaining stocks will be available online, both the Disc Blaze and Blaze Cage retail for 149,95 €.